At Storipress, we're more than a content platform. We're reimagining how businesses sell.
In 2022, Storipress set out to revolutionize how companies sell. Having tried several AI outbound tools, we, like you, were disappointed with the results. Despite having a wealth of data these tools could use to feed the AI, the emails still felt... well, cold.
Many tools on the market leverage AI to write emails automatically. But AI's output is only as good as its input—the current approach prioritizes data quantity rather than quality.
AI prompting has shown that providing too much data, especially data of bad quality creates bad outputs. Data quality, not quantity, is king.
The world's best customer data comes from Facebook, as it is generated in real-time from user behavior and deeply understands the content they host. However, Facebook keeps this data to themselves to sell ads.
By vertically integrating content, B2B businesses can do the same. Storipress is a full-stack solution that turns companies into a newspapers, automating distribution, collecting emails, and tracking readers to perform ML-ops to build unparalleled customer data to feed AI for automated outbound.
Despite blogs being the most effective B2B acquisition channel, many CMOs under-allocate budget due to the difficulty in determining ROI and the lack of enjoyable writing tools for product people. Storipress solves this by combining a blog workflow platform with an outbound platform.
In 2024, Storipress continues to drive forward, fueled by our passion for content and its potential to transform B2B sales.